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The Business of Broadway: When “Star Casting” Works

In the past few years it seems like a Hollywood star opens a play on Broadway on almost a monthly basis. While this is a huge boost for Broadway and New York City – think of how many people traveled to Manhattan just to see Tom Hanks on stage in the last few weeks – the trend of “star casting” is controversial among Broadway regulars, many of whom see it as outsider stars jacking up ticket prices and “taking away” roles from legitimate Broadway actors for huge paychecks.

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