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Did the ‘Jersey Boys’ Movie Boost the Musical’s Broadway Business?

Though the Jersey Boys movie hasn’t done well in theaters (so far it has grossed $56.6 million worldwide on a $40 million budget), in the past even poor performing movie adaptations of musicals that were currently on Broadway — such as the disastrous box office of the 2012 Rock of

Can Broadway’s ‘Jersey Boys’ Expect a Movie Buzz Business Boost?

In one month, Clint Eastwood’s big screen adaptation of the Broadway musical Jersey Boys will open in movie theaters. With the original Broadway production having logged over 3500 performances, the production has been a strong performer in New York for almost a decade. However, should the producers and cast of

The Business of Broadway: When “Star Casting” Doesn’t Work

Last week, I analyzed examples of the most successful examples of star casting on Broadway in recent years. While those productions are on the top tier, other productions don’t fare as well – with some even closing early, which is usually considered a major embarrassment for the star in question in additional to the significant financial loses faced by the producers.

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