Jesse Eisenberg Sues Lionsgate for Using His Image to Promote a Movie He Barely Appears In

In 1997, Sylvester Stallone sued the producers of a movie titled The Good Life, which starred his brother, Frank Stallone. Sly appeared in the film in an cameo role for less than ten minutes (it was shot in a day) as a favor to Frank, but was surprised when the  promotional trailer for the movie essentially promoted The Good Life as a film starring Sylvester Stallone!  Lawsuits were filed back and forth, and to this day the film has never been released because of the legal wrangling.

So what’s that have to do with The Social Network star Jesse Eisenberg?

Well, Eisenberg is involved in a similar experience of false promotion, too. IndieWire reports that Eisenberg is suing Lionsgate for listing his name and slapping his mug on the awful DVD cover of the low-budget horror film Camp Hell, which was shot in 2007 and released on DVD in August. 

While Eisenberg does appear in the film, his appearance lasts about five minutes. Eisenberg only received $3000 for the cameo, and while the lawsuit is for $3 million the lawyers claim the main purpose of the suit is “to warn his fans and the public that, contrary to [the film’s advertising], Eisenberg is not the star of and does not appear in a prominent role in Camp Hell.”  Similar to the Sylvester Stallone/The Good Life quagmire, Eisenberg is also heavily featured in the trailer, which you can view below.  The film actually stars Dana Delaney and Andrew McCarthy, so yeah, I get why Lionsgate decided to promote Eisenberg’s appearance instead.  Still, this would be like the producers of Zombieland slapping Bill Murray’s face on the DVD cover.

Obviously at the very least Lionsgate is going to have to do something about that cover.  Pretty stupid move on the studio’s part, since I doubt Jesse Eisenberg’s creepy cover art sold enough copies to cover what the settlement will likely be.  And like I pointed out, it’s not like there isn’t a precedent for this kind of thing… though judging by the awful reviews of Camp Hell, perhaps it should have received the same unreleased treatment that The Good Life received…

1 Comment

  1. Trudi Goodman via Facebook

    December 1, 2011 at 12:42 pm

    Good for him.

Leave a Reply

http://www.dailyactor.com/wp-content/uploads/2015/06/channing-tatum-magic-mike-xxl.jpg
Channing Tatum’s Reddit AMA Covered Everything from ‘Magic Mike XXL’, His “Bad” Acting in ‘Step Up’ and Frozen Poop
"I do get nervous to act, it kind of depends on what it is really." - Channing Tatum
http://www.dailyactor.com/wp-content/uploads/2015/06/true-detective-taylor-kitsch.jpg
Taylor Kitsch on Living Up to Season One of ‘True Detective’ and Sleeping on New York City Subways
"I had someone very close to me say to me that hopefully I’ll have many more ups and downs, not in just my career but in life. If you don’t have that, you’re not taking enough risks." - Taylor Kitsch
http://www.dailyactor.com/wp-content/uploads/2015/06/Sutton-Foster-Younger.jpg
Sutton Foster Talks Ageism and Her Need To Be Creative
"Even when I’m not working, I’m still working on something because I just want to create something." - Sutton Foster
http://www.dailyactor.com/wp-content/uploads/2015/06/brian-wilson-paul-dano-love-and-mercy.jpg
Paul Dano on Playing Beach Boy Brian Wilson: “I’ll probably never find a better acting job”
"Learning to play Brian’s songs, without question, brought me closer to the character." - Paul Dano on playing Brian Wilson in Love & Mercy
http://www.dailyactor.com/wp-content/uploads/2015/06/david-oyelowo-nightingale.jpg
David Oyelowo On Why He Became A Method Actor
“You can’t afford for there to be gaps in your pool of knowledge when it comes to a character, otherwise what ends up onscreen is generalized and unspecific" - David Oyelowo