Jesse Eisenberg Sues Lionsgate for Using His Image to Promote a Movie He Barely Appears In

In 1997, Sylvester Stallone sued the producers of a movie titled The Good Life, which starred his brother, Frank Stallone. Sly appeared in the film in an cameo role for less than ten minutes (it was shot in a day) as a favor to Frank, but was surprised when the  promotional trailer for the movie essentially promoted The Good Life as a film starring Sylvester Stallone!  Lawsuits were filed back and forth, and to this day the film has never been released because of the legal wrangling.

So what’s that have to do with The Social Network star Jesse Eisenberg?

Well, Eisenberg is involved in a similar experience of false promotion, too. IndieWire reports that Eisenberg is suing Lionsgate for listing his name and slapping his mug on the awful DVD cover of the low-budget horror film Camp Hell, which was shot in 2007 and released on DVD in August. 

While Eisenberg does appear in the film, his appearance lasts about five minutes. Eisenberg only received $3000 for the cameo, and while the lawsuit is for $3 million the lawyers claim the main purpose of the suit is “to warn his fans and the public that, contrary to [the film’s advertising], Eisenberg is not the star of and does not appear in a prominent role in Camp Hell.”  Similar to the Sylvester Stallone/The Good Life quagmire, Eisenberg is also heavily featured in the trailer, which you can view below.  The film actually stars Dana Delaney and Andrew McCarthy, so yeah, I get why Lionsgate decided to promote Eisenberg’s appearance instead.  Still, this would be like the producers of Zombieland slapping Bill Murray’s face on the DVD cover.

Obviously at the very least Lionsgate is going to have to do something about that cover.  Pretty stupid move on the studio’s part, since I doubt Jesse Eisenberg’s creepy cover art sold enough copies to cover what the settlement will likely be.  And like I pointed out, it’s not like there isn’t a precedent for this kind of thing… though judging by the awful reviews of Camp Hell, perhaps it should have received the same unreleased treatment that The Good Life received…

1 Comment

  1. Trudi Goodman via Facebook

    December 1, 2011 at 12:42 pm

    Good for him.

Leave a Reply
Matthew McConaughey Reveals How He Came Up With His Catchphrase, ‘Alright, alright, alright!’
"My character, David Wooderson, he has three lines in the entire film. Alright, but one of those lines is what I like to call a launch pad line." - Matthew McConaughey
Jennifer Jason Leigh on ‘The Hateful Eight’, Quentin Tarantino and Playing People in “Extreme Circumstances”
Jennifer Jason Leigh: "I think that's an incredible thing that we can do as actors—to feel empathy toward someone that you may otherwise detest, you know?”
Ian McKellen on Working with Child Actors and How He Transitioned from a Stage Actor to a Screen Actor
"And I think when I decided to become professional, my only aim, really, was to get better as an actor." - Ian McKellen
New ‘The Curious Incident of the Dog in the Night-Time’ Star Tyler Lea on Taking Over from a Tony Award Winner
"I haven't done a whole lot. This is my first huge thing. This is my first bite. I was waiting it out and then I caught a really, really big fish." - Tyler Lea
Master of None’s Noël Wells Talks Positive Attitudes and Having Nothing To Lose
Noel Wells starring role alongside Aziz Ansari in his Netflix series, Master of None, has audiences in stitches
// BLOCK AD BLOCK SNIPPET Place this code snippet near the footer of your page before the close of the /body tag