Random Choices Will Equal A Random Career

This is a guest post by Gywn Gillis. Check out her website, The Actors Market!

Gwyn Gilliss

RANDOM Choices = A RANDOM Career

“Random”without an identifiable pattern, plan, system or connection,hit or miss…all over the place… slapdash, sloppy..ineffective.

Ever wonder why your career isn’t working? As Marketing Expert I see this
syndrome over and over…

“I need new head shots…oh, I’m waiting for that student clip for my demo reel…oooh- it’s so bad I can’t show it to an agent!…I guess I’ll take YET another class to meet that casting director…maybe they’ll hire me…or not… I should cut my hair…ok, I’ll pay to meet with a top agent…gee, that didn’t work out…why didn’t they call? They really LIKED ME. I’M SO TALENTED so why can’t I get in the door to audition for that TV series? I know I could do the role better than _____…I’ll
take another workshop…no, I’ll get new headshots…”

This list of RANDOM CHOICES goes on and on… “quick fixes” for a career that is going …nowhere, at least for the present.

Why?

Because you lack a PLAN and the guidance of a MENTOR to make your career more successful. Nobody can do this on their own or without a roadmap.

PILOT SEASON IS  COMING UP ..thatmeans wherever you are in NY or LA there are more jobs, more offers, more contracts, more roles out there than ever before…are you MISSING OUT?


You are if you don’t have your ducks in a row. Here is a new strategy.

Stop STRUGGLING.

STOP using pictures that don’t sell you, a demo reel that’s half
finished or full of roles written by students and very “artistic”
indie directors- (not in the mainstream of the REAL Prime Time
or Film markets).
STOP taking classes hoping to meet that perfect industry Pro who
will hire you. ( exception: If they’re a good teacher and you NEED
what they are teaching, great!)
 

STOP paying to meet Agents in a 3-5 minute meeting- NO ONE in
their right mind will offer to sign you and represent you after
knowing you for a few minutes. That’s like a blind date offering
to marry you 5 minutes after meeting you at a bar! Eek! Run!
Would you REALLY marry someone from speed-dating? How’do
ya think it’ll work out?
Well, the TV,Film and theater BIZ is simliar..and your relationship
with an agent is actually very personal. They need to know you and
you need to get to know them. So instead of RANDOM CHOICES
hoping for  the best,

 

1. Get advice from a Marketing expert and Make a plan
This isn’tdifficultor expensive..it just means focusing and
writing down what youwant and THEN making tangible steps to get it.

But here’s the trick. If you have an Expert in theroom when you make
your list and you ask a few questions, guess what happens? You revise
your list and the steps toget there because you haveNEW information
that you didn’t know before. Viable information. Like HOW IT REALLY
WORKS. An Expert can cut through the delusion of how you think the
business works versus what’s REALLY going to get you to the next level.

I LOVE top Marketing guru’slike T. Harv Ekker and attending seminars
with super bright people like him. He asks tough questions like,
“Ever climb Everest? Ever do it alone?”

LAUGHTER. The entire room of intelligent people just LAUGH.

Even with guides it’s tough and only a tiny percentage of climbers in
the best of weather get to Camp 4 ,The Death Zone let alone the summit …

So, why do you think you can climb the craggy peaks of the Hollywood
FILM industry or the NY Theater industry alone?  Better question,
Whywaste 3-5 years  just getting to the base camp when this can be
done in 3-5 months?

 

2. Get A Marketing Package Catered To You…not stuff that doesn’t work.
Are you sure that your picture is getting you tons of auditions? What
are you missing ? Is your website really selling you? Is your demo reel
to die for? ( and less than 1.5 minutes?)
With amarketing package youget all the tools you need ASAP…
like in a flash with a huge discount and a payment plan.
Bet you that no photographer, webmaster or videographer/editor will
give you 3-6 months to pay while youget the goods NOW…uh-huh, WE DO!

 

3. Get Personally Introduced To The Industry
Other coaches –life coaches, casting director- turned -coaches,
managers-turned coachesmay offer marketing”biz of the biz”group
classes or even one-on-onesto teach you how to get in the door to
a top agent. We OPEN THE DOOR and offer PERSONAL referrals to
TOP AGENTS. (well, after getting you totally prepped and together).

If you have a coach who is teaching you how to write cover letters
(eek…that’s so 1980 right there), you’re in trouble. Most Agencies and
Casting Directors these days have computers and the internet..the
paper trail is almost faded away. Not that many industry pro’s open
paper mail-who has time?

So, Bottom line? Stop unnecessary spending- going and doing ..if it doesn’t work, SCRAPIT!

Focus, know your goals and write them out BUT do so with a Marketing expert in the room to advise you. Result? You’ll get to the summit!

Successful Marketing!

 

Need help with A,B,C,D or E? That’s exactly what we do at The Actor’s Market. We even refer you to top AGENTS.

Best idea ever? Get a MARKETING PACKAGE which includes some or all of the above with a huge discount and a monthly payment plan – get all the tools you need,the advice that will save you years and the referrals to agents in one neat package! (email us at: coach@theactorsmarket.com and find out more).


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