Matthew Broderick Explains Why He Made Honda’s Ferris Bueller-themed Super Bowl Commercial

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matthew-broderick-ferrisBy now it’s no secret that Honda is airing a commercial during Sunday’s Super Bowl with Matthew Broderick portraying a very Ferris Bueller-like day off from his busy movie career. 

But what convinced Broderick to take a nostalgia trip back to his 1986 career-making, cult-favorite role from Ferris Bueller’s Day Off? 

As he explains to New York Magazine, “It took a little, uh, thinking about it, it took a little time, but I ended up thinking it might be amusing.”   Another reason for participating was that the two-and-a-half minute commercial was directed by Todd Phillips (The Hangover films), and Broderick adds, “Todd Phillips was directing it, who’s a good director, and I thought it would be fun to send up Ferris Bueller a little bit.” 

Broderick was concerned how the commercial would turn out, since he spent four days “running around L.A. … thinking, ‘I hope this is a good idea.'”  But since Honda released the commercial early it’s gotten a tremendous amount of positive buzz, already exceeding four million views on YouTube. 

So Ferris Bueller goes from faking having a virus to going viral?  Or, as Broderick says, “I guess I’m part of a virus.”  

You can check out the commercial before the big game below:

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About Author

In college, overachiever Christopher McKittrick double-majored in Film and English because he loves to read, write, and watch movies. Since then Chris – who was born and raised on Long Island, New York and currently lives in Queens – has become a published author of fiction and non-fiction, a contributor to entertainment websites, and has spoken about literature, film, and comic books at various conferences across the country when he’s not getting into trouble in New York City (apparently it’s illegal to sleep on street corners...)For more information about Chris, visit his website here!

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